| Student Lobby | Student K–9 + parent co-view | ~120,000 impressions | $35,000 |
| Tutor Lobby | Tutor, Gen-Z 16–25 | ~120,000 impressions | $30,000 |
| Student Application | Parent, 5–10 min dwell, clickable | ~36,000 impressions | $24,000 |
| Tutor Application | Gen-Z, 5–10 min dwell, clickable | ~12,000 impressions | $9,000 |
| Student App Follow-up Email | Parent, hot lead, triggered | ~36K sends / ~20K opens | $10,000 |
| Tutor App Follow-up Email | Gen-Z, hot lead, triggered | ~12K sends / ~7K opens | $4,000 |
| Monthly Newsletter | Mixed — students, parents, tutors, donors | ~240,000 (12 mentions) | $15,000 |
| À la carte total | — | ~555,000 touchpoints | $127,000 |